After bemoaning the state of the 2024 box office, AMC Theatres chief Adam Aron finally has something to roar about.
Aron wrote on Wednesday that Ryan Reynolds-Hugh Jackman starrer Deadpool & Wolverine is off to a supersized start and set a new record for first-day advance ticket sales for the country’s largest movie circuits. Tickets went on sale Monday for the Marvel Studios sequel, which officially opens in North America on July 26 following previews on the evening of July 25.
“Some 200,000 movie fans have bought their AMC tickets already. This is more Day 1 ticket sales at AMC than for any other R-rated movie ever,” the colorful CEO wrote on X, formerly known as Twitter.While neither Fandango nor AMC provided dollar figures, insiders tell The Hollywood Reporter that first-day sales are likely around $8 million to $9 million if extrapolating the 200,000 stat cited by Aron.
None of the parties involved are officially commenting, but all signs indicate that Deadpool & Wolverine will cross $100 million in its debut, a feat no 2024 title has yet achieved as domestic box office revenue slips 20 percent behind 2023 due in large part to production delays tied to the strikes (the industry mantra has become “survive to 25,” and one used frequently by Aron when addressing anxious investors).
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